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As your business grows, it becomes more difficult to manage all the customers you gather over time. What we recommend is using a crm solution. CRM stands for Customer Relationship Management, and it does just that. Imagine not only having your customer list, but a history of their purchases and your dealings with them at your fingertips. While a decent CRM solution will cost a little more per month, the time you save and the ability to analyze your online business will pay off in spades.