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Finding the right e-commerce solution can be challenging when there are so many types of providers in the marketplace today. With money and reputation on the line, picking from many e-commerce solutions based solely on gut instincts is not a good idea. An excellent place to start – outside of a Google search, which will return thousands of e-commerce solution companies – is to attend various trade shows and see how these companies demonstrate their e-commerce software and ideas. This provides a way to actually speak to the company and see how they market themselves. Word of mouth from other companies about the type of e-commerce solution that has worked for them is also an excellent way to narrow down candidates. From there, you can continue your due diligence online by researching what others have said about companies in blogs, forums, and directory reviews. An e-commerce solution provider may even be willing to be interviewed, especially if it is an e-commerce solution that is complex and requires a lot of time and effort.