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Integrating an e-commerce shopping cart solution into your site has become easier than ever before, with release of public APIs from companies like Google. The API makes it easy for a developer to integrate the cart and merchant processing directly into your web site, making it easier than ever to make the shopping cart part of your overall design. It's not easy -- and it will cost some money -- but for many merchants, the results will be worth the effort.
|Sheri Ann Richerson|