September 17, 2010, Newsletter Issue #266: Gap ECommerce Sites Great Web 2.0 Models

Tip of the Week


Want to see what difference an Ajax-powered ecommerce shopping cart can make? Check out any of The Gap's web sites -- Gap.com, Oldnavy.com or Bananarepublic.com. In summer 2006, the Gap launched new Web 2.0-style sites, powered by Ajax technology. It's a great example of how Ajax-based e-commerce shopping carts can cut way down on clicks, page refreshes and much more closely mimic the real-world shopping experience.

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