November 7, 2008, Newsletter Issue #171: Online Digital Delivery: Get it Now

Tip of the Week

You may not think you know what online digital delivery is, but chances are you've been using online digital delivery of content without even knowing it. Ever use iTunes to buy a song or an album? That's online digital delivery through Apple's ecommerce shopping cart, which charged you 99 cents a song. The same with videos, PDFs and even podcasts. You purchase content through an ecommerce shopping cart, but instead of having hard goods shipped, you purchase a digital copy that is made available to you as soon as your payment clears. It's a big part of the ecommerce market and getting bigger every day. Make sure your ebusiness is prepared for it now.

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Jerry Mayo