June 1, 2007, Newsletter Issue #97: The gift that keeps on giving (traffic).
Tip of the Week
On the internet, it's all about marketing…whether search engine marketing or special deals to your customers. To be able to handle gift certificates and discount codes, you need to make sure your ecommerce solution includes such options. Look for ecommerce solutions that specifically mention gift certificates or discount codes. If you are in doubt, you should talk to your ecommerce solution provider of choice before making the commitment to their service.
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