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Split Testing With Ajax

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Can Ajax technology help with split testing?

Split Testing With Ajax

Ajax technology wreaks havoc on some web analytical systems -- especially anything that has to do with measuring web page deliveries. On the other hand, Ajax technology has really helped the split testing industry. Ajax -- asynchronous Javascript and XML -- is web technology that allows page functions to occur without refreshing the page. In split testing, this allows testers to track and capture every mouse click on a page. Hosted web services have been set up using Ajax that allow split testers to do page testing in a more dynamic, easier to understand method than has been available before this. Crazyegg.com is an example of a web site that uses Ajax to take split testing to a whole new level.

   

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William Pirraglia