Listen to 300+ podcasts by best-selling authors, published Wednesday, 4pm EST!

Shortening sales cycles with lead generation software

Read this tip to make your life smarter, better, faster and wiser. LifeTips is the place to go when you need to know about Sales Lead Generation and other Shopping Cart topics.

Our sales cycles are too long. What can lead generation software do to help us?

Shortening sales cycles with lead generation software

Lead generation software delivers targeted leads from a variety of sources. Use your existing channels and branch out into newer channels, tracking which leads deliver the most ROI. Comprehensive contact and list management should be included in your lead generation software. Ideally, lead generation programs help you shorten your sales cycle because you are starting contact with prospects who are already interested in your products, eliminating the time you spend communicating with the tire-kickers who aren't really interested. Lead generation software can quickly pay for itself because your sales people will spend less time tracking down potential customers and more time closing deals. You'll also be able to better predict sales cycles and take alternate action during upcoming slow times.

   

Comments

Nobody has commented on this tip yet. Be the first.



Name:


URL: (optional)


Comment:


Not finding the advice and tips you need on this Shopping Cart Tip Site? Request a Tip Now!


Guru Spotlight
Lynne Christen