July 18, 2008, Newsletter Issue #155: Beyond the shopping cart software: other things you need to do business online.

Tip of the Week

An Internet shopping cart handles your customers selecting which items they want to purchase from your site. It does not handle the financial transaction. You will still need to subscribe to other services, including a payment gateway and a merchant account. Different payment gateway services work with different shopping cart software and different merchant accounts. Make sure your electronic shopping cart can communicate with the payment gateway you select and make sure the payment gateway can communicate with your merchant account. Some hosted shopping cart software already includes connections to specific payment gateways and merchant accounts so make sure you know what you need and what you are getting.

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