February 29, 2008, Newsletter Issue #135: Internet lead generation
Tip of the Week
Internet lead generation can be outsourced to agencies that can handle all the initial contact. An inbound customer contact center can provide sales order processing, lead generation, survey management, internet chat and email contact, and web-based call centers. Your customers get the benefit of 24x7 availability, without you having to manage a round-the-clock workforce. Online and telephone surveys can pre-qualify interested parties and make your lead generation programs productive. You can avoid the ramp-costs associated with building a call center and still have a quality lead generation program.
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